International Meetings Conventions and Incentives Fair
Among the new developments of 2007, it is worth mentioning the location (Nuova Fiera di Roma- the New Rome Exhibition Center)- chosen by the organisation in order to encourage the constant growth of the fair, and improve the business of its participants- and the new format (2 days instead of 3), which allows participants to optimise their time and contacts.
The new BTC key factors:
•Italian identity
Rome represents the whole Italian system.
•Networking
greater opportunities for international contacts.
•Innovation
new exhibition centre and greater opportunities of visibility for the exhibitors.
•Opportunity
more active buyers.
•Easy to reach
International connections with the rest of the world.
•New!
new forms of cooperation between the city and the trade show.
•Contacts
innovative projects and ideas for national and international buyers.
•Less time, more business
two days of meetings, greater concentration, more contacts, more business.
Bolsa Internacional de Sistemas Congresales e Incentivos
BTC International es una de las mas importantes ferias b2b internacional en Europa, especializada en el sector de organización de eventos.Mission BTC es la creación de las mejores condiciones para facilitar el encuentro entra la oferta y la demanda en el Meeting Industrial. Gracias a su experiencia, es considerada hoy un único punto de referencia para todo congreso y Turismo de incentivos italiano, es una cita infaltable para los mas calificados operadores internacionales del MICE.