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21/08/2006
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Concentrated Trend Spots
High-Fashion-Show
New and exclusive: the 102nd GDS will see the first "High-Fashion-Show” present top-flight brands and trends. It will officially open GDS as a "Special Guest Event” and be repeated over the three days of the exhibition as part of the show calendar. Furthermore, the "GDS Fashion Shows” and special shows organised by individual exhibitors and associations will display what is up and coming in other segments.
TrendVision
Arranged as a walk-in world in Hall 10, "TrendVision” will stage shoes in an appealing setting, in a sensual and artistic way and in a stylish manner - inextricably intertwined with fashion, lifestyle and art. This zone is not only a "must-go” destination to "suss out” the latest tendencies but also an oasis to re-charge your mental batteries.
Design Attack: Mambo Italiano
Geared to trend scouts from retailing and industry but also to "headhunters” seeking promising new talents: the "Design Attack” nows enters its 5th round already becoming an established platform for up-and-coming designers, newcomers and lifestyle products bearing trendy labels. Here young and hip trends are "lived” - the atmosphere at Design Attack is perceivably different - be it in terms of products, stand construction, hall atmosphere, visitors or exhibitors. This is a microcosm in its own right - limited to just 100 exhibitors though very much "alive and kicking”. The 102nd GDS will instil the Italy of the 60s and 70s with new life under the heading "Mambo Italiano”. Still today, the celebrated glamour, parties and "dolce vita” of the Italian Riviera of those years captivates us just as does Federico Fellini's cult movie of the same name starring Anita Ekberg and Marcello Mastroianni. Beach lounging meets business! Romantic beach styling with little beach huts lining those sandy beaches is spiced up with mambo fever! The daily "Mambo Italiano” show features the latest trends. "Mambo Italiano” is the motto for the 102nd GDS presented in all its varied facets and serving as a perfect backdrop for the collections proposed for Spring/Summer 2007.
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(Fuente de información: Messe Dusseldorf)
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